Free schema markup generator
Make schema markup for a local business, an FAQ or an article, so search engines and AI assistants understand the page. Runs in your browser; nothing you type is sent to us.
Only add details that are true and visible on the page. Test the result with Google's Rich Results Test before you publish.
Using the Structured data (JSON-LD) in three steps.
- Choose local business, FAQ or article.
- Fill in the fields. Use details that are really on your page.
- Copy the JSON-LD into a script tag on the page and test it with Google's Rich Results Test.
About the Structured data (JSON-LD).
What is JSON-LD?
It is a block of structured data, in a script tag, that describes a page in a form machines read easily. Google recommends this format.
Will schema improve my ranking?
Schema does not promise a higher ranking. It helps search engines understand the page and can make it eligible for some rich results.
Can I add details that are not on the page?
No. Structured data should match what visitors can see on the page.
Try these next.
Google result preview
See how a page title and description may look in Google, and check their length before you publish.
Meta and social tags
Write the title, description, canonical, robots and Open Graph tags for a page, ready to paste into its head.
robots.txt maker
Build a robots.txt, with a choice of how to treat Google, AI training crawlers and AI search bots.
sitemap.xml maker
Paste your page addresses and get a valid sitemap.xml to upload and submit in Search Console.
Keyword check
Paste a page's text and a keyword: word count, how often the keyword appears and whether it is in the opening lines.
Local keyword ideas
Combine your services with the areas you serve into a list of local search phrases for pages, posts and your Google Business Profile.
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